JDs : what's Product Content Projects and Illumina Concierge Service projects?

Looking at job descriptions again ... the question that is circling in my head is ....

what's Product Content Projects and Illumina Concierge Service projects?
Sounds POSH ....


https://www.linkedin.com/jobs2/view/83031616?trk=job_view_company_other_jobs

All About You 

Position Summary: 

As a Bioinformatics Scientist in the Product Content group of the Life Science and Applied Markets Business Unit, you will play an integral role in enabling custom genomics solutions for Illumina customers. Primary responsibilities will include providing bioinformatics support to commercial teams, customers, and within the Product Content group.

Tasks and Responsibilities: 

• Support sales and marketing teams by providing bioinformatics analysis of sequencing and array content for pre-sale activities.
• Provide bioinformatics support to Product Content Project managers to assist with Illumina Concierge Service projects

• Create and maintain an internal bioinformatics tools repository with documentation
• Generate summary statistics for new custom panels for use by sales and marketing teams
• Create workflows to perform routine analyses

Requirements: 

We seek demonstrated accomplishment in some or all of the following skills:

• Familiarity with linux and command line driven analysis tools
• Ability to create workflows using bash scripting, perl, python, C++ or R
• Experience with HPC Linux clusters and similar large systems
• Next Gen sequencing technology, tool usage, and data analysis
• Microarray technology, tool usage, and data analysis
• Understanding & familiarity with public genetic databases and methods to find and extract data from the databases (NCBI, UCSC, ENSEMBL, ENCODE, 1000genomes, NHGRI)

• Familiarity with linkage disequilibrium and imputation analyses
• Ability to manage changing priorities and multi-task
• Strong initiative and desire to tackle difficult problems
• Critical problem solving and data analysis
• Superior written and verbal communication skills
• Ability to travel on occasion 1-3 times per year 

Education:

• PhD (preferred) in computer science, mathematics, statistics, bioinformatics, or equivalent.
• Genomics experience strongly preferred